A colleague has asked me to pose a question to businesses large and small.....
Do you know what role a mentor fulfils? Specifically would you consider using a marketing mentor to improve your organisational and personal business performance? Perhaps an expert who would come in each month to work with the MD/Chief Exec to progress strategic plans or perhaps work with an inexperienced marketing team to get them working more effectively?
Would their membership of the Chartered Institute of Marketing be important to you? Do you understand what membership means?
Any thoughts would be welcome including the price you would pay for such a service?